Cardano Catalyst Proposal - Community Engagement

Focusing energy on your proposal …

• Socialise proposals with supporting media - images, videos etc
  • Social Platforms (X, BlueSky etc)
  • Discord
  • LinkedIn
  • Youtube Interviews

• Share with your network

• One-on-one emails and conversations with centres of influence within the Cardano Community.

• Monitor proposals and respond to any comments.

• Include the proposal link in all engagement to make it easy for the community member to find the proposal.

• Engagement key points
  • “Making you aware of our proposal …
    • Problem being solved
    • The Solution
    • The Impact

As a Structured Plan

Proposal Awareness Campaign

• Supporting Media: Create visuals (infographics, slides, memes) and short-form videos that highlight the problem, the solution, and the impact.
• Social Platforms: Share across X, BlueSky, LinkedIn, and Discord groups where Cardano stakeholders are active.
• Video Content: Record 2–3 min “proposal pitch” videos and also seek interviews with Cardano-focused YouTubers/podcasters.

Personal Engagement

• One-on-One Outreach: Send personal messages/emails to centres of influence (IOG, Intersect, CF members, active SPOs, Catalyst community advisors, builders, DReps).
• Tailored Approach: Frame your outreach around why your proposal is relevant to them and their area of focus.
• Follow-up Conversations: Don’t just broadcast—ask for feedback, suggestions, or partnerships.

Engagement Process

• Proposal Link in Every Post: Make it effortless for community members to access your proposal.
• Monitor & Respond: Check your proposal page daily; answer all comments/questions promptly.
• Leverage Networks: Encourage team members and partners to also share the proposal link and engagement posts into their own networks.

Key Messaging Framework

When engaging, highlight four main points in a clear, repeatable format:

1. Problem Being Solved – why this matters for the Cardano ecosystem.
2. The Solution – what your proposal is doing.
3. The Impact – what difference this will make, measurable outcomes if possible.
4. Relatedness – how it ties into other Cardano initiatives, communities, or ecosystem goals.

Always close with:

• “Here’s the proposal link – we’d love your feedback and support.”

Extras

• AMA (Ask Me Anything): Run a short AMA session on Discord or Twitter Spaces.
• Cross-Collaboration: Where possible, tag or partner with other proposals to build momentum.
• Consistency: Share updates at least 2–3 times a week across platforms, not just once.

References

• Proposal Links

And don’t forget to vote for your own proposals!